Bizarre Commercials, vol 4 - Different Drummer
British Chocolate Bar Ad
It’s a phenomenon that started last year, when British chocolatier Cadbury plunked down over $12 million to have the Fallon ad agency create a viral video campaign for their Dairy Milk bar (that’s kind of like “milk chocolate”, only British). Well, they got what they paid for, thanks to macro lenses, clever editing and the most famous drum fill in the history of popular music.
To date, the campaign has garnered nearly 5 million views, making it the most viral video of 2007. It wasn’t long before you started to see our primate percussionist lend his talent to other songs like:
50 Cent’s “In the Club”
Nirvana’s “Lithium” (Personally, I would have liked to see him play “Breed” or “Big Cheese”, but, hey, he’s more of a “groove” drummer, I guess.)
Cameo’s “Word Up”
…and even dusty old BBC soap opera Eastenders‘ theme song.
If you’re not completely worn out by the concept, you might find this “outtake” funny, as well.
Related posts: Bizarre Foreign Commercials, Vol. 1
Bizarre Foreign Commercials, Vol. 2 - Bizarre Foreign Commercials, Vol 3
I know that if that was really you, you would be holding the sticks with your feet too.
micky2
27 Feb 08 at 11:02 pm
I love how someone in the YouTube comments feels the need to point out that it’s not really a gorilla…
Cody
28 Feb 08 at 3:42 am
@ Mickey: I once saw a guy at a drum clinic play a floor-monted snare with his foot, just to show-off. I used to have a double pedal on my right kick drum and a single on my left, so that I could lean ver and play one pedal with my right hand and do a set of triples on the basses. It didn’t seem to impress anyone that much.
Of course, the whole idea of recording the drums last in the studio is very abnormal.
@ Cody: Yeah, I noticed that. What can I say? People are stupid like that. I should leave a comment saying that, no, it’s a real gorilla that studied under Max Roach.
Soylent Ape
28 Feb 08 at 6:37 am
My 13 year old whos been playing about a year now was totally freaking out. The second time he looked at it the neck streching that gave it away.
micky2
28 Feb 08 at 10:36 am
@Mickey: Glad the little whipper-snapper likes it. Yeah, the stretch looks different from any natural movement I’ve seen from a gorilla.
Soylent Ape
28 Feb 08 at 1:23 pm
Monkeys!
Mark
28 Feb 08 at 4:40 pm
now i want a cadbury…funny commerical!
Retail Slut
1 Mar 08 at 3:03 pm
just saw the spoof on it - that is the shit right there! LMAO!!!
Retail Slut
1 Mar 08 at 3:07 pm
I thought the broad concept of the commercial was pretty interesting. I’m a drummer, and most drummers (myself included) are primates, so there you are.
@ Retail Slut: I thought the spoof piece was hilarious, too.
Soylent Ape
1 Mar 08 at 4:25 pm
Cody: I love youtube comments. How can so many ppl be that stupid and still be able to type?
The Bagel of Everything
8 Mar 08 at 3:49 pm
Just think, they can vote , drink and have cars.
micky2
8 Mar 08 at 4:08 pm
12 year olds can do those things?
Must be special privileges for retards.
The Bagel of Everything
8 Mar 08 at 4:14 pm
Going by Codys comment theres no gaurantee its a 12 year old.
Theres adults that think we blew up the 9th ward levees and did 911.
And if you really need some perspective, i didnt start typing till last year.
micky2
8 Mar 08 at 4:36 pm
For real?
I can’t remember ever not being able to type.
Before I was even in kindergarten, I was doing data entry– typing code from computer mags into my big brother’s Tandy for him. He payed me in garbagepail kids stickers, computer time, and not-beating-me-up.
I learned programming that way.
The Bagel of Everything
8 Mar 08 at 5:42 pm
I took typing for one quarter in 7th grade just cuz the class was full of chicks.
But a lot of guys thought I was gay. 1969.
I had a calculator watch, does that count ?
I have Royal typewriter I pulled out of a dumpster. Its about 60 years old, cleaned it all up and it works great. I put honey on the roller thing and smash ants
micky2
8 Mar 08 at 5:49 pm
Liar!
They didn’t have any concept of time or mathematics back then!
The Bagel of Everything
10 Mar 08 at 8:30 pm